Archives by Tag 'inbound marketing'
Tweet Hashtags (#tags) are best known for their use on Twitter as a way of joining up conversations about a particular subject across many different Twitter feeds. #Tags signpost content for other members so that they can easily view content they are interested in. Other social media platforms also use #tags in a similar way. [...]
Tweet Twitter can be a very effective marketing and communications tool to reach out to a wider targeted audience online. It can help you to develop relationships with both existing clients and prospects (who are also using it). Here are five top tips on how to further utilise Twitter for your business: Use Hootsuite [...]
Tweet The number of people on LinkedIn in the last few years has quadrupled. LinkedIn now has over 225 million users, while social media is increasingly considered a key marketing, communications and resource tool for businesses. Despite this, there are still many people on LinkedIn who are just collecting connections, unsure of what to do [...]
Tweet You have a Facebook Ad campaign up and running but not sure really what the stats mean, this blog will help you to interpret them so you have understanding of how your ad campaign is performing. This way you can then decide whether to continue running, edit or pause the ad. As well as [...]
Tweet I’ve been mentioning Facebook Ads quite a bit recently. For those serious about using Facebook for business, the best way to grow your following is with a Facebook ad campaign. It is not as easy to get followers (fans/likes) on Facebook as it is on Twitter and LinkedIn. With Twitter or LinkedIn you [...]
Tweet In the last blog we hinted about inbound marketing as a marketing strategy that could be applied to social media and search engine optimisation (SEO). This is about drawing people in so that they find your business when looking for a particular product or service (that you offer). This differs from more traditional marketing, [...]
Not Getting Enough Website Hits/Enquiries? Here’s how Search Engine Optimisation and Social Media can play it’s part
Tweet Search Engine Optimisation (SEO) and Social Media can play an integral part in getting more people to visit your website. This in turn will help to meet the business objective of the site, such as generating more enquiries or raising public awareness of a cause or issue. SEO is about optimising your website in [...]
Tweet Our last blog took a look at how social media and Google tools should be incorporated into the marketing mix. This time we are looking at how they can be used to enhance your sales activity. Reach the right person Sometimes it can be difficult to find and contact the person in an [...]
Six Steps To No Longer Be A Connection Collector on LinkedIn: Complete Your Personal Profile, Create a Company Profile, Post Status Updates, Get Recommedations, Message Connections, Participate in Groups
Here are Five More Ways to Promote a Facebook Page. This follows the last blog that covered Five Other Ways to Promote a Facebook Page. So ten in all to market your Facebook Page.